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Welcome to the 30th Street Industrial Corridor

The Redevelopment Authority of the City of Milwaukee is working with local, state and federal partners on a plan to redevelop the 30th Street Industrial Corridor, similar to the long-range efforts that went into the revitalization of the Menomonee Valley


The City of Milwaukee is in the midst of an ambitious effort to transform the 30th Street Industrial Corridor into a major modern employment center and economic hub.  The Corridor encompasses an 880-acre area within the City and includes a range of distinct neighborhoods with different issues and opportunities. 

The 30th Street Industrial Corridor is located within an Opportunity Zone. Opportunity Zones, formed in the Tax Cuts and Jobs Act of 2017 and established in April 2018, are designated census tracts eligible to receive private investments through Opportunity Funds. Opportunity Funds deploy equity investment capital in Opportunity Zones for eligible purposes, including investment in real estate and small businesses. U.S. investors receive a temporary tax deferral and other tax benefits when they reinvest capital gains into Opportunity Funds for a minimum of five years. Good City Brewing created a Qualified Opportunity Fund to facilitate their expansion at the Century City Business Park in 2018.


Project News & Updates

Catalytic Projects

Catalytic development sites contain specific properties or clusters of properties that have the required critical mass or strategic location such that, if redeveloped, they have the potential to trigger wider revitalization of the Corridor.  These sites also frequently pose significant challenges that impede private development such as environmental contamination, significant demolition costs, infrastructure deficiencies, and lower densities.  In the face of these challenges, public leadership is often needed to spur high-quality redevelopment at these locations. 


Planning Initiatives

The City of Milwaukee has undertaken an ambitious effort to transform the 30th Street Corridor into a modern employment center and economic hub for Milwaukee, the region, and beyond.  Many ongoing and completed city plans guide these efforts.



The success of the 30th Street Industrial Corridor revitalization initiative depends on the efforts of many organizations with complementary goals.  Our partners include:

Business Improvement Districts and Targeted Investment Neighborhoods

In Business Improvement Districts (BIDs), property owners in designated geographic areas voluntarily collect annual assessments which are spent on projects that enhance the local business environment. These may include improvements to the streetscape, marketing efforts, business recruitment activity, and security programs.

  • BID 28, North Avenue Gateway  BID map
  • BID 29, Atkinson Ave, Capitol Drive & Teutonia Ave. BID map
  • BID 32, North Avenue Market Place  BID map
  • BID 37, 30th Street Industrial Corridor   BID map
  • BID 39, Center Street Market Place  BID map

The Targeted Investment Neighborhood (TIN) program is a neighborhood revitalization strategy in which the City of Milwaukee, working with a neighborhood community partner, focuses resources in a relatively small area (6 to 12 city blocks) in an effort to stabilize and increase owner-occupancy, strengthen property values and improve the physical appearance of a neighborhood.  A map and more information about the Century City TIN is available here.

Want to stay informed about the Corridor? Sign up for E-Notify and add “30th Street Industrial Corridor News" to your notification requests.

City of Milwaukee Department of Administration Director Sharon Robinson

Benji Timm
30th Street Corridor Project Manager
(414) 286-5756

Department of City Development
809 North Broadway
Milwaukee, WI  53202

Contact Area Common Council Members
District 1 Ald. Andrea M. Pratt
District 7 Ald. DiAndre Jackson
District 15 Ald. Russell W. Stamper, II

Contact Mayor Cavalier Johnson

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