Near West Side Area Plan

The Near West Side Area Plan was adopted by the Common Council on March 19, 2004; amended on March 3, 2009; and amended again on January 29, 2017 to include the North 27th Street Corridor Strategy.

Read the plan PDF Files
Read the executive summary

Read by chapter:
Introduction
Planning process
Land use policies
Districts and corridors
Catalytic projects
Appendix

Plan Amendments

NORTH 27TH STREET CORRIDOR STRATEGY (2017)

Supporting Documents

NEAR WEST SIDE MARKET ANALYSIS (2017)

In 2017, the Near West Side Partners and the City of Milwaukee's Department of City Development hired Place Dynamics LLC to conduct a market analysis. This is the first market analysis completed in the area since before the Great Recession. This report details demand for retail, dining, service, office, industrial, and residential development and prioritizes locations within the Near West Side that have the greatest potential for success. The analysis was the results on strong quantitative analysis as well as numerous stakeholder interviews.

The Near West Side area is one of the most densely populated areas of Milwaukee. The largest employers in the area include Aurora Sinai Medical Center, Miller Brewing Company, Harley-Davidson Motor Company, Marquette University, Ameritech and the City of Milwaukee Housing Authority.

Plan partners The following organizations partnered with the City in the preparation of the plan: