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Milwaukee Health Department
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Between 2006 and 2009 there were 89 infant deaths related to SIDS, SUDI, or accidental suffocation. Of these 46 (51.7%) infants were sleeping in an adult bed at the time of their death. The overall rate of such deaths has remained high in the last decade, prompting Milwaukee public health officials to launch a provocative city-wide safe sleep campaign to prevent them.
July 2012
November 2011
September 2011 - Infant Mortality Awareness Month
Mayfair Mall Pack-N-Play® Safe Sleep Message Installation
Milwaukee Safe Sleep Sabbath
Safe Sleep Sabbath "Baby's Prayer" Performance (Click here if you'd like to read the lyrics.)
July 2010 - Outdoor Mattress Campaign
June 2010
June 2010 TV spot
May 2010 - Safe Sleep Summit
January 2010
November 9, 2011 - City's provocative new safe sleep ad - Milwaukee Journal Sentinel article
November 9, 2011 - Barrett starts six-year campaign to drop infant mortality rates - WTMJ radio interview
November 8, 2011 - Saving Milwaukee's babies - Milwaukee Journal Sentinel article
November 8, 2011 - Milwaukee sets goal to reduce infant mortality - Milwaukee Journal Sentinel article
October 15, 2011 - Barrett, Health Department and faith leaders unite - Milwaukee Courier article
October 9, 2011 - Barrett launches effort to save infant lives - TMJ4 report
February 22, 2010: Anna Benton, Family and Child Health Services Director, is interviewed for WUWM's "City Tries to Crack Co-Sleeping Deaths" report
January 28, 2010: MHD launches Cribs for Kids Facebook page.
January 26, 2010: WPR's Joy Cardin presents both sides of the safe sleep debate - MHD's Director of Family and Community Health Services Anna Benton is interviewed to discuss dangers of co-sleeping.
January 23, 2010: Anna Benton's article for the Milwuakee Courier
January 21, 2010: Anna Benton's opinion piece for the Milwaukee Journal Sentinel
January 2010 news coverage
December 30, 2009: Wisconsin Radio Network interview with Anna Benton, MHD's Family and Community Health Services Director