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HOME GR/OWN's North Avenue (8th-27th) "Greenscaping" Project

North Avenue investments demonstrate City's continued committment to neighborhoods

Imgages of proposed North Avenue Projects


The City of Milwaukee, Zilber Neighborhood Initiative & the North Avenue Commercial Corridor Team announce the greening and beautification of North Avenue in Lindsay Heights


With support from the City of Milwaukee, the Lindsay Heights neighborhood and the North Avenue commercial corridor have seen a surge in catalytic investment in the last two years. To build on this momentum of neighborhood reinvestment, the City and its partners have launched a multi-year program to enhance the appearance of the North Avenue commercial corridor west of I-43, specifically targeting North Avenue between 8th Street and 27th Street. New custom Google Map shows the extent of our project goals.

Specific project goals include:

  • New hanging flower baskets - installed July, 2016
  • Green infrastructure at SDC's 17th & North parking lot
  • Landscaped edges and new trees on public and private vacant lots - 1st complete at 11th & North
  • Enhanced commercial building improvement grants with parner Zilber Neighborhood Initiative
  • A public art topiary installation on 11th
  • Re-striping of pedestrian walkways on North Avenue - complete October, 2016
  • New trash cans
  • Blight removal in partnership with commercial property owners
  • New neighborhood park adjacent to Fondy Farmers Market


Photo of new HOME GR/OWN beautified burmPhoto of HOME GR/OWN hanging basketsPhoto of two Milwuakee workers hired to improve a HOME GR/OWN vacant lotrestriping

Recent catalytic North Avenue developments completed or in progress:

St. Ann's Intergenerational Center                   Wellness Commons Phases 1 & 2

The Juice Kitchen                                           VeriGreen/Legacy Redevelopment housing project on 15th

New Sav-a-Lot food store on Fond du Lac         HOME GR/OWN's Sunshine Park

Social Development Commission relocation       Walnut Way neighborhood improvements

Repainting of Fondy Farmers Market


Vacant Lot Landscaping

vac lot edgesThe City will be working over the next two years to create a landscaped edge on City-owned lots and will collaborate with privately-owned vacant lot owners to improve their properties using the same landscape design principles to create a uniform and inviting appearance to North Avenue in Lindsay Heights. A number of City-owned properties currently for sale or with developer interest will not receive the landscaped sidewalk edge. UWM's CDS worked with ECO's HOME GR/OWN to provide some conceptual drawings of how North Avenue could look after the vacant lot landscaping is complete. These designs should not be considered final designs or indicate that landscaping will occur in this way on any particular public or privately-held property.

A City-owned vacant lot on the southwest corner of 11th & North is slated to have a topiary made with living plants. We have begun neighborhood engagement to solicit ideas for the design. This feature will be designed and constructed over the 2016/2017 winter and installed in the spring of 2017.

Conceptual Designs for Commercial Property Improvements on North Avenue

These designs from partner UWM SARUP Community Design Solutions (CDS) will guide the direction and provide inspiration to both the City and private property owners on the improvements we seek through the streetscaping projects. Public and private vacant lots (with owner's cooperation) will receive a uniform, landscaped edge using trees, grasses and shrubs. The City and BID #32 will work with private building owners to improve their properties through an enhanced City DCD facade and signage grant program, underwritten with funding from the Zilber Neighborhood Initiative. This facade grant program will begin in January, 2017.

To demonstrate the possibilities, HOME GR/OWN and CDS chose three private commercial properties to demonstrate potential facade improvements: Jake's Deli, Galst Foods and Rainbow Foods. In no way do these designs represent the final plans for any site or building or signify the owner's agreement to make such improvements.

Concept Retail Before & After

Current appearance (upper); Potential new facade (lower)






Tim McCollow
HOME GR/OWN Program Manager

(414) 286-3748

Connect with Us

North Avenue Streetscaping Partners (so far)

  • Mayor Tom Barrett
  • Alderman Russell Stamper
  • City Environmental Collaboration Office
  • Office of the Mayor- Strong Neighborhoods
  • City Department of City Development
  • City Department of Public Works
  • City Department of Neighborhood Services
  • Zilber Family Foundation
  • Fund for Lake Michigan
  • City Community Block Grants Agency
  • Fond du Lac & North Avenue BID #32
  • Lindsay Heights Commercial Corridor Team
  • Social Development Commission
  • Continum Architects
  • Fondy Farmers Market
  • Reflo
  • Walnut Way Conservation Corps
  • UWM SARUP Community Design Solutions
  • Milwaukee Metropolitan Sewerage District
  • reciproCITY